JUGO JUICE JOINS TEAM KIDSPORT FOR FUNDRAISING CAMPAIGN
October is KidSport Month at all Jugo Juice locations.
CALGARY, ALBERTA – [September 30, 2019] – Jugo Juice locations across the country will be celebrating KidSport Month this October. Between 1-21 October 2019, all Jugo Juice franchises will be accepting $1 donations at the till for their local KidSport chapter. The three-week fundraising drive will culminate in “Jugo Day” in support of KidSport - Tuesday, October 22, when $1 from all smoothies sold will be donated to KidSport.
KidSport and Jugo Juice share common values, including being part of a healthy, active living community. “Jugo Juice’s partnership with KidSport will give kids across the country the opportunity to experience the lifelong benefits of sport,” said Greg Ingalls, Executive Director at KidSport Alberta. “Their commitment to promote healthy, active lifestyles in the communities where they work is evident, and we are excited to work with a partner whose values so closely align with our own.”
“When we searched for a partner, we looked for three main things - similar values, a demonstrated commitment to encouraging healthy active living, and an ability to truly make an impact in the communities we live and work in,” said Jamie Vadori, Director of Marketing at Jugo Juice. “KidSport meets all three criteria and our Franchise Partners are excited to help their communities develop strong, healthy kids for years to come.”
KidSport is a national not-for-profit that helps remove the financial barriers that prevent kids from playing organized sport. Through a confidential application process, KidSport provides grants to children aged 18 years & under, enabling them to play a season of sport. Since its creation in 1993, KidSport has given over 825,000 kids across the country the chance to play sport.
KidSport is implemented through 166 community and 11 provincial and territorial chapters. Many chapters are volunteer-run, and this grassroots, community-led structure is the program’s greatest strength. All dollars donated in a community stay local, to help local kids experience the lifelong benefits of a season of sport.
By removing financial barriers and increasing access to sport programs, KidSport contributes to developing healthier, more active, and well-rounded children. Sports skills are life skills, and the opportunity to play a season of sport will help children today, while also providing them with life lessons for tomorrow.
About Jugo Juice
Originally founded in Calgary in 1998, Jugo Juice is a pioneer in the evolution of the healthy beverage in Canada and the innovators behind the ‘smoothie revolution.’ Providing Canadians with delicious, healthy, on-the-go alternatives to traditional fast food for over 20 years, the company boasts 140 locations nationally and is the only quick serve restaurant in Canada to offer a full selection of smoothies and juices that contain no added sugars or artificial ingredients. Completely transparent about the ingredients in their beverages and food, Jugo Juice believes that natural, unprocessed foods are the cornerstone to healthy living. Supporting over 10,000 local events and causes since opening its doors in 1998, the company is an advocate of building strong communities and sponsors sporting events, local athletes and community social clubs. For more information visit www.jugojuice.com.
For more information, please contact:
Executive Director, KidSport Alberta